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Table of Contents

How Spaldings Optimized Product Management with Perfion PIM

February 6, 2025

A More Efficient Way to Handle Product Data and Innovation

Spaldings, a leading agriculture and groundcare distributor in the UK and Ireland, manages a vast catalog of over 10,000 products. With new products constantly in development, the company needed a flexible and integrated Product Information Management (PIM) system to centralize product data, improvements, and catalog creation.

“We chose Perfion for many reasons: its functionality, the perfect integration with Dynamics NAV and our Dynamicweb eCommerce website, plus the low cost of the implementation—it was only four days of consultancy time. Furthermore, Perfion is extremely flexible and easy to configure. We can tailor it exactly how we want it. This is just perfect for us.”

– John Robinson, Systems Development Manager, Spaldings

The Challenge: Managing a Large and Evolving Product Portfolio

Spaldings required a system that could:

  • Store and organize product information efficiently.
  • Track product improvements based on feedback from staff, customers, and partners.
  • Simplify catalog production, ensuring product data updates were automatically reflected in InDesign documents.

Their previous catalog management system was outdated, difficult to use, and did not integrate well with other IT solutions.

The Solution: Perfion PIM with Full Integration

Spaldings implemented Perfion PIM, which integrates directly with their Microsoft Dynamics NAV ERP and Dynamicweb CMS. The system now serves as the single source of truth for product information, helping to:

  • Capture product ideas and improvements and store them alongside existing product data.
  • Manage future product developments, so launching new products is easier.
  • Automate catalog updates, ensuring accurate product details in marketing materials and flyers.

The Results: Faster, More Accurate Product Management

  • More Efficient Product Updates: Perfion allows employees to store, track, and refine product information with real-time changes.
  • Automated Catalog Creation: When product data is updated in Perfion, InDesign catalogs and flyers update automatically.
  • Quick Implementation: The entire Perfion setup took just four days of consultancy time, saving both time and cost.

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